Shutterstock, Inc., the world's leading creator, seller, and distributor of licensed stock photos, illustrations, and videos, announced that it has partnered with OpenAI, A research company started by Tesla Motors founder Elon Musk and other industry leaders.

Through this partnership, Shutterstock will provide state-of-the-art image datasets to advance AI research and accelerate the development of advanced image generation technology that benefits creators, customers, and clients.

The project aims to improve and refine the creative process of generating images. The two companies will explore how deep learning systems can be used as an artistic medium while providing Shutterstock's customer access to machine-generated content.

The collaboration comes on the heels of a recent research paper from Google and Adobe Systems describing a deep learning algorithm capable of generating novel images from input text descriptions. The research has demonstrated that machines can generate art autonomously.

“We're thrilled about this opportunity for our team to partner with such forward-thinking organizations. We all want more creativity, innovation, and better technologies. As creatives, we're excited to see what else the future holds for AI and its potential applications in other industries like advertising and publishing.” Said Shutterstock Founder and CEO Jon Oringer.

"We have a long history of integrating AI into every part of our business. This expert-level competency makes Shutterstock the ideal partner to help our creative community navigate this new technology. And we're committed to developing best practices and experiences to deliver on our purpose, which is to empower the world to create with confidence." He added.

OpenAI's Generative Adversarial Network will be used for Shutterstock's Creative Search, which helps users find relevant images for their projects. AI in the creative process is one of the many ways Shutterstock explores how intelligent technology can help make creativity easier and more accessible.

"The data we licensed from Shutterstock was critical to the training of DALL-E," said Sam Altman, OpenAI's CEO.

"We're excited for Shutterstock to offer DALL-E images to its customers as one of the first deployments through our API. We look forward to future collaborations as artificial intelligence becomes integral to artists' creative workflows." He added.

This is an exciting step for both Shutterstock and the field of artificial intelligence. As AI progresses, we'll be able to use it in more ways than ever. This will be a partnership that has significant implications for the industry. We look forward to sharing more about this development in the coming weeks.

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